Talkshow
UNBOUND26 Talkshow
Every September, HubSpot uses UNBOUND, formerly INBOUND, to set out where the platform is heading. This year, one theme cut through the rest: output isn't the same as outcome, and the difference is context.
The keynotes, the new Agentic Customer Platform, all of it circles back to the same question — what actually drives results for a commercial team.
On 13 October our specialists sit down to unpack what that means in practice. Three days of keynotes and product news, translated into what changes for a team running HubSpot today.
What to expect
An hour with our people who were in Boston: commercial leadership, AI strategy and deep HubSpot expertise in one room, focused on what this means for how you run a commercial organisation, not just how you configure a portal.
They cover the updates that matter most, what the shift toward context and agentic AI means in practice, and the trends that are relevant if HubSpot is already the system your marketing, sales and service run on. Where something is announced but not ready, they say so.
You can put your questions to the specialists during the show. Can't join live? Register and we'll send you the recording.
Register for this event
Sign up for the talk show and we'll send you the joining link. Registered but unable to make it? You'll get the recording either way.
Who should attend?
This talkshow is for people who set the direction for HubSpot in their organisation, or advise others on it, and want to know what these releases mean before they start planning around them.
- Marketing leaders deciding what to pick up next quarter
- Sales managers and RevOps professionals weighing AI in pipeline and forecasting
- Service and customer success leaders looking at what changes for their teams
- HubSpot specialists and consultants who need to translate these releases into recommendations for their clients or teams
- Commercial directors planning the next phase of their roadmap
Speakers
Meet the experts
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Maarten de Wit
HubSpot Specialist · Systony
Advises clients on their setup and on what new releases mean for their day to day work.
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